Eskay Cartons
www.eskaycartons.in
LinkedIn Growth &
AI Video Proposal
"Built for B2B. Built for Manufacturing."
Prepared By
Aximz Technologies, LLP
Date
April 2026
Classification
Confidential
Executive Summary
Executive Summary
55 Years of Excellence. Largely Invisible Online.
Eskay Cartons has built an extraordinary manufacturing legacy over 55 years — producing 6 million corrugated boxes per month from a 40,000 sqft facility in Chennai. The quality, scale, and reliability of your operations are genuinely world-class.
Yet in today's B2B landscape, manufacturing excellence alone is no longer enough. Procurement heads, supply chain managers, and factory owners are evaluating vendors on LinkedIn before they ever pick up the phone. If Eskay Cartons isn't visible there, competitors who are — even if inferior — win the conversation first.
This proposal delivers a comprehensive digital presence strategy: 40 AI-powered short-form videos and monthly LinkedIn management across both the Company Page and the Founder's Personal Profile — building brand authority at every level of the buyer's journey.
55
Years of Manufacturing
6M+
Boxes Per Month
40K
Sqft Facility, Chennai
The Strategic Opportunity
B2B buyers don't just buy products — they buy trust, credibility, and confidence. LinkedIn is where that trust is built before the first call. This proposal positions Eskay Cartons as the undisputed authority in corrugated packaging and moulded pulp manufacturing across India's B2B ecosystem.
What This Proposal Delivers
40 AI-Powered Videos
Short-form, 30–60 second videos covering every aspect of Eskay Cartons' manufacturing excellence — scripted, voiced, and branded.
Company Page Management
12 posts/month, community management, page optimisation, and monthly performance reporting for the Eskay Cartons LinkedIn page.
Founder's Personal Profile
Thought leadership content, repurposed videos, connection outreach to procurement heads and supply chain leaders.
Brand Authority at Every Level
Dual-channel LinkedIn presence ensuring Eskay Cartons is visible and credible at both the corporate and personal level.
The Opportunity
The Opportunity
The B2B buying journey has fundamentally shifted. Digital credibility is now a prerequisite — not a differentiator. Here's what the data tells us about where Eskay Cartons' opportunity lies.
70%
of B2B buyers research vendors online before contact
Before a procurement manager picks up the phone or sends an email, they've already evaluated your digital presence. LinkedIn is the first stop — and often the deciding factor.
65M+
Indian professionals are active on LinkedIn
India's LinkedIn audience includes millions of decision-makers in manufacturing, logistics, electronics, automotive, FMCG, and medical sectors — all potential Eskay Cartons clients.
3×
more reach for personal profiles vs. company pages
LinkedIn's algorithm consistently favours personal profiles over company pages. The Founder's profile is your most powerful organic reach tool — and it must work in tandem with the company page.
The Dual-Channel Imperative
Both must work together.
A company page builds institutional credibility. A founder's personal profile builds human trust. B2B buyers need both — they want to know the company is solid and that the people behind it are credible, experienced, and worth doing business with. Running only one is leaving half the opportunity on the table.
Company Page
Institutional Authority
Founder Profile
Human Trust & Reach
Industries Eskay Cartons Serves — All Active on LinkedIn
Electronics
Automotive
Medical
FMCG
Logistics
E-Commerce
Service 01 — One-Time
AI Videos
What You Get
40 professionally produced AI videos, ready to publish on LinkedIn
Scriptwriting for all 40 videos
Professional AI voiceover
Motion graphics & branded animations
Eskay Cartons branding throughout
MP4 format, LinkedIn-optimised
30–60 seconds per video
Every video is scripted specifically for Eskay Cartons — no templates, no generic content. Each piece tells a real story about your manufacturing capability.
View PortfoliosInvestment
₹72,000
₹1,800 per video
50% advance on sign-off
50% on final delivery
One-time investment
Timeline
30–45 Days
from sign-off to delivery
Video Themes — 40 Videos Across 14 Categories
Each theme is designed to speak directly to a B2B buyer's evaluation criteria
Service 02 — Monthly Retainer
LinkedIn Management
Company Page + Founder's Personal Profile
Company Page Deliverables
Deliverable
Details
Content Creation
16 posts/month — Articles, AI videos, graphics, and carousels tailored for B2B audiences
Optimal Scheduling
Posts timed for peak B2B engagement windows on LinkedIn
Community Management
Responding to comments, engaging with followers, managing DMs
Page Optimisation
Headline, about section, featured content, and visual branding
Monthly Performance Report
Detailed analytics: reach, impressions, follower growth, engagement rate
Founder's Personal Profile Deliverables
Repurposed Content
4–8 posts/month
- Company videos reframed as personal insights
- Behind-the-scenes perspectives from the founder
- Manufacturing process commentary
- Industry trend reactions
Original Posts
4–8 posts/month
- Thought leadership on packaging industry
- Manufacturing commentary and insights
- Entrepreneurship journey — 55 years of lessons
- Client success stories and case studies
- Behind-the-scenes of running a 6M box/month operation
Profile Optimisation
Headline
Banner
About
Featured
Connections
Weekly Connection Outreach
Targeted weekly outreach to decision-makers most likely to need corrugated packaging and moulded pulp solutions:
Combined 6-Month Targets
Across both Company Page and Founder's Personal Profile
3,000+
Company Page Followers
2,000+
Personal Connections
10,000+
Monthly Company Impressions
5,000+
Monthly Personal Impressions
8–12
Qualified B2B Enquiries/Month
Monthly Investment
Company Page + Personal Profile
3-month minimum commitment | 100% organic growth
₹20,000
per month
Investment Summary
Investment Summary
Service
Frequency
Investment
40 AI Videos
₹1,800/video
One-Time
₹72,000
LinkedIn Management — Both Pages
Company + Personal Profile
Monthly
₹20,000/mo
3-Month LinkedIn Retainer
Minimum commitment
3 Months
₹60,000
Combined Package (Videos + 3 Months)
Best value
Total
₹1,32,000
One retainer. Two powerful LinkedIn presences.
Your brand is working at every level.
40
AI Videos
Permanent content assets that keep working for years
2
LinkedIn Presences
Company Page + Founder Profile, both fully managed
8–12
B2B Enquiries/Month
Qualified leads from procurement and supply chain decision-makers
Payment Terms
AI Videos (One-Time)
Advance (on sign-off)
₹36,000 (50%)
Balance (on delivery)
₹36,000 (50%)
LinkedIn Management (Monthly)
Monthly retainer
₹20,000/month
Minimum commitment
3 months
Project Timeline
Project Timeline
From sign-off to a fully operational dual-LinkedIn presence — here's exactly what happens and when.
Week 1
Onboarding & Scripting
- Discovery call and brand brief
- Scriptwriting begins for all 40 videos
- LinkedIn page audit and strategy finalised
Week 2–4
Video Production
- AI voiceover recording
- Motion graphics and animation
- Branded video production in batches
- Review and revision rounds
Day 30–45
All 40 Videos Delivered
- Final MP4 files delivered
- LinkedIn-optimised formats
- Content calendar for video posting
- Full handover package
Month 1
Both Pages Go Live
- Company Page fully optimised
- Founder Profile fully optimised
- First posts published
- Posting schedule activated
Month 2–3
Audience & Connection Growth
- Consistent posting cadence
- Weekly connection outreach
- Community engagement
- Monthly performance reports
Month 4–6
Enquiries Flowing
- B2B enquiries from LinkedIn
- Both pages scaling in reach
- Audience quality improving
- Strategy refinement based on data
At a Glance
W1
W2–4
D30–45
M1
M2–3
M4–6
Why Aximz Technologies
Why Aximz Technologies
100%
Organic Growth
B2B
Exclusive Focus
30+
Days to First Results
2
LinkedIn Channels Managed
Manufacturing Content Expertise
We don't just create content — we understand manufacturing. Our team knows the language of corrugated packaging, moulded pulp, JIT operations, and B2B procurement. Every script, every video, every post is written with your buyer's mindset in focus.
We speak manufacturing.
B2B-First Strategy
We don't do retail. We don't do consumer brands. Our entire methodology is built around B2B buyer behaviour — how procurement heads evaluate vendors, what supply chain managers look for, and how to convert LinkedIn visibility into qualified enquiries.
No retail thinking. Pure B2B.
Dual-Page LinkedIn Execution
Most agencies manage either a company page or a personal profile. We manage both — with a unified strategy that ensures your company's authority and your founder's credibility reinforce each other at every touchpoint in the buyer's journey.
One strategy. Two presences.
Transparent Reporting
Every month, you receive a detailed performance report covering reach, impressions, follower growth, engagement rates, and enquiry attribution. No vanity metrics — only data that tells you whether your investment is working.
Data you can act on.
About Aximz Technologies, LLP
Built for the businesses that build things.
Aximz Technologies, LLP is a B2B digital strategy firm specialising in LinkedIn growth, AI-powered content, and brand authority for manufacturing and industrial companies. We work exclusively with businesses that have real products, real operations, and real stories to tell.
Our approach is simple: understand your business deeply, translate your operational excellence into compelling digital content, and build the kind of LinkedIn presence that makes B2B buyers choose you before they've even spoken to you.
info@aximz.com
India
+91 98413 68480
Website
www.aximz.com
Next Steps
Next Steps
Getting started is straightforward. Here's the exact sequence from approval to your first LinkedIn content going live.
Approve This Proposal
Review and confirm the scope, investment, and timeline. We're ready to move the moment you are.
30-Minute Onboarding Call
A focused call to understand your brand voice, key clients, manufacturing highlights, and content priorities.
Sign & Pay 50% Advance
Formalise the engagement with a signed agreement and 50% advance payment to begin production immediately.
Scripts Delivered in 3 Days
All 40 video scripts delivered within 3 business days of onboarding call for your review and approval.
First Videos in 2 Weeks
First batch of AI videos delivered within 2 weeks. LinkedIn pages go live simultaneously.
Eskay Cartons has 50 years of trust.
Let every B2B buyer see it — through your company and through you.
Aximz Technologies, LLP
B2B Digital Strategy & AI Content
Aximz Technologies, LLP | Confidential | www.aximz.com